John together with I speak almost an innovative approach to marketing the University of Binghamton's social piece of work programme AND the buzz he creates at conferences together with recruitment events, all with squishy lilliputian superhero stress dolls.
John connects the dots betwixt superheroes (origin stories, undercover identities, costumes, code of ethics, together with more) together with the life together with times of social workers.
Although John is non the starting fourth dimension to speak almost the social worker every bit a superhero (see Dean Anna Scheyett's fantabulous 2015 TED Talk on Social Workers every bit Superheroes), he is the starting fourth dimension to create an activity figure that brings to life so many aspects of social work.You tin buy a consummate laid of the Social Justice League superheroes, all proceeds funding Binghamton social piece of work pupil scholarships, here: bit.ly/SocialJusticeLeague.
Download MP3 [27:12]
Transcript
IntroductionHey at that spot podcast listeners, Jonathan here. Today's episode... [Cataclysmic Molten Core (Sting)] Wait. Sorry. My undercover podcaster decoder band is glowing. I'm getting a message from command. It says, Must... read... intro... like... it... is... a... superhero movie. Holy cliches batman, are y'all truly going to do it?
[cue: Amazing Plan - Silent Film Score]
Audio podcast, non a soundless movie. Work with me people!!!
[cue: Dangerous]
[fade out...]
Ok. I can’t do this anymore. Can nosotros move dorsum to the regular script?
Ok.So, today's episode is, no joke, almost social piece of work superheroes. It's almost how John Vassello, Associate Director of Field Education together with Admissions inwards the Binghamton University Department of Social Work, took his love of superheroes together with convinced his bosses to brand social piece of work superhero activity figures. I speak with John almost how that lilliputian seed of an thought went from beingness something that he together with his buddies talked almost during their MSW programme to an entire marketing crusade – together with something that truly does ignite the passions together with excitement of social piece of work educators every fourth dimension they move to the social piece of work instruction conference. I starting fourth dimension met John at the Council on Social Work Education Annual Program Meeting. I was truly excited when I heard at that spot were these lilliputian activity figures together with I wanted to know what the even was behind it. Well, I institute the even to move truly inspiring together with I hope y'all do to.
Thanks to Kevin MacLeod for the nifty background music, courtesy of the YouTube Audio Library:
Amazing Plan - Silent Film Dark by Kevin MacLeod is licensed nether a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/)
Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100737
Artist: http://incompetech.com/
Dangerous by Kevin MacLeod is licensed nether a Creative Commons Attribution license (https://creativecommons.org/licenses/by/4.0/)
Source: http://incompetech.com/music/royalty-free/index.html?isrc=USUAN1100414
Artist: http://incompetech.com/
together with Jingle Punks' Cataclysmic Molten Core (Sting)
If you're interested inwards connecting with the tens of thousands of social workers around the globe who hear to the Social Work Podcast, delight bring together the Facebook page at facebook.com/swpodcast, follow the podcast on Twitter at @socworkpodcast. If y'all appreciate episode transcripts delight consider donating your fourth dimension together with transcribing i for the podcast. Just transportation me a message on the Facebook page.And now, without farther ado, episode 112 of the Social Work Podcast: Social piece of work superheroes: Interview with John Vassello, MSW.
Interview
[03:37]
Jonathan Singer: John, give cheers y'all so much for beingness hither on the Social Work Podcast together with talking with us almost today almost this truly interesting together with innovative approach to marketing. The inquiry on everybody’s mind: Why superheroes?
[3:48]
John Vassello: So, uh, starting fourth dimension together with foremost, y'all know, piece I was inwards my MSW I was reading a lot of comic books together with reading a lot of other, uh, superhero lit. There’s [crosstalk]
[3:57]
Jonathan Singer: [crosstalk] Instead of your HBSE texbooks? Is that what you’re saying? [laughs]
[4:00]
John Vassello: Uh, supplemental. [crosstalk]
[4:02]
Jonathan Singer: [crosstalk] Oh. [laughs]
[4:03]
John Vassello:: So really, I had been a large comic mass fan throughout my childhood. I remember, like, some of my fondest memories beingness with my menage unit of measurement watching, y'all know, the sometime batman 66 show, the animated series’, y'all know. So basically I had this inwards the dorsum of my hear together with and so I think inwards my practise 1, truly the guy who I piece of work with now, Brian, was my teacher for that course. I think thinking wow these skills sound similar an incredible superpowers. Like tuning in, similar that sounds similar extra human. Clarifying or reaching into silences, all of these sorts of similar skills y'all demand to acquire to move effective social workers, truly sound similar superpowers. And I’m thinking y'all know, together with and so at that spot were some of us inwards the cohort at the time, together with they were like, nosotros demand to receive got a comic book, nosotros tin receive got these sort of characters together with y'all know nosotros went through of course of instruction field, together with all of the other parts of the MSW, together with that sort of went to the dorsum of my mind.
[5:01]
Jonathan Singer: [laughs] As the reality of social piece of work sort of, together with y'all experience less similar a superhero together with to a greater extent than similar a social worker
[5:08]
John Vassello: yeah, yeah, together with all of the other systemic things. So non alone the superpowers, but together with so also there’s a huge publish of other connections that social workers together with superheroes receive got inwards common. You know, after I was inwards practise I worked at a hospital, together with and so I worked at the hope vocal which is similar community schools initiative, so I was working with a lot of students together with interns. Again, this thought was inwards the dorsum of my head, the connections. So i of the starting fourth dimension things I was able to do inwards my electrical flow undertaking is to learn an undergrad course of instruction that truly gets the students truly excited almost the profession, together with the way that I ended it was to truly describe the parallels out. So starting fourth dimension thing, the super powers, together with and so those the unlike skills that nosotros demand every bit social workers, together with of course of instruction the Code of Ethics, y'all know, every superhero has a code of ethics inwards which they abide. Right, so they demand to, y'all know this is what informs what’s correct what’s incorrect together with y'all know superheroes together with social workers also had similar code of ethics. Chief with them is the hollo for for justice, y'all know nosotros are working to assist vulnerable together with oppressed folks, disenfranchised people were working with some of the people who mightiness move living on the fringes of club together with y'all know that’s what truly spoke to me there. And together with so non alone that, nosotros seem to constantly fighting a serial of villains, right. So that may move other burnt out professionals, peculiarly every bit a immature social worker, sometimes you’re contending with somebody who may receive got seen the worst days of many, many, many people’s lives, together with so having to debate with that together with fighting that battle on regular footing every bit a immature professional person was sort of invigorating, together with I saw that every bit sort of a villain that I needed to accept on. Not that the social worker, y'all know the senior person, was a villain themselves, but that burnout was inwards fact one. Oppression, patriarchal powerfulness together with privilege I mean, those are all of the things I had on my powerfulness betoken together with similar the lilliputian starburst nosotros demand to fight: People’s mental wellness concerns, working to assist address some of them, together with helping folks living salubrious together with productive lives. Also thinking along those same lines, y'all know, Batman has a truly cool car, wonder adult woman has the invisible jet, together with so most social workers also receive got a cool car, it ordinarily tends to move an way van. (Jonathan laughed). In my illustration it’s a 2010 Ford Focus inwards silver, together with it is an awesome car
[7:25]
Jonathan Singer: [crosstalk] I know, I receive got a 2002 Ford Focus
[7:27]
John Vassello: [crosstalk] Okay, no it’s a company car, it runs [laughs]And together with so y'all know, on top of that, what’s truly of import for many social workers together with I truly acquire to reckon this inwards the admissions side of things is that people come upwards to this profession because of something. Their rootage even is huge inwards the argue why they select social work. So y'all receive got some folks who are similar superman, they were born y'all know they showed upwards they receive got these powers they demand to assist others together with they knew their whole life that they needed to move a social worker. Then y'all receive got some other folks who y'all know mightiness receive got something y'all know move on to them tragically, y'all know similar batman, together with that sort of informs their life’s piece of work to assist protect others together with brand surely that nobody has to befall sort of similar experience. And together with so y'all receive got somebody who inwards a lot of ways y'all know something happens to them, similar sort of Spiderman together with they acquire flake yesteryear radioactive, good non inwards social work, in all probability not, [laughs]
[8:19]
Jonathan Singer: I think HR would desire to know if y'all got flake yesteryear a radioactive spider, yeah
[8:23]
John Vassello: yeah there’s a whole shape [crosstalk]
[8:25]
Jonathan Singer [crosstalk] [laughs] yeah there’s a whole form
[8:26]
John Vassello At to the lowest degree at our academy yeah [laughs]…
[8: 28]
Jonathan Singer [laughs] yeah nosotros receive got a whole radioactive spider shape too
[8:30]
John Vassello: together with they sort of fighting with that they struggle with that initial y'all know wanting. This is something they know that they receive got to do but they truly struggle with the thought of it, together with so I hateful fifty-fifty though I truly similar Batman, I experience similar I would autumn into category of Spiderman social worker. Somebody who was reluctant at first, to truly bring together the ranks of the profession together with and so truly I had this was the even that I was able to part with Brian y'all know who was the manager of pupil services admissions. I said I’m truly proud of this PowerPoint I showed it to my class, they truly loved it together with I desire to demonstrate it to y'all too. And he was similar wow this is nifty this should move how nosotros acquire novel social workers, a way to attract people to the profession. Not alone our program, but the profession into a truly positive frame.
[9:17]
Jonathan Singer: Just every bit you’re talking almost the thought that at that spot are these superpowers, at that spot are rootage stories, there’s the vehicles, y'all didn’t speak almost it, but there’s the uniforms, right. Certainly Batman together with wonder adult woman together with all those folks they receive got far sexier uniforms than nosotros typically hopefully article of apparel inwards our jobs, but at that spot is that same idea, so I love how y'all frame this, together with it’s beautiful that y'all brought this out of what was exciting for you, together with what y'all did. It sounds similar what y'all did was in all probability inwards component every bit a way of stress relief every bit a way of sort of coping with materials throughout your programme together with I imagine afterward this um comic books looking at superheroes together with truly cool that Binghamton said this is a lilliputian off the grid together with lets move for it.
[10:02]
John Vassello: Yeah
[10:03]
Jonathan Singer: So how did that happen?
[10:04]
John Vassello: So… oh together with i other matter that I forgot to hollo is that it sort of the undercover identity, right? You know on i mitt y'all receive got the superhero that is fighting criminal offense together with doing all that but they protect their friends together with menage unit of measurement yesteryear the undercover identity so they don’t ever break that to anything. And that to me is a overnice metaphor to nifty boundaries, right? So y'all receive got your piece of work life, together with y'all receive got your personal life, together with so skillful boundaries hateful that you’re a superhero during the solar daytime together with a regular soul during all other times, it’s okay to receive got those company boundaries
[10:34]
Jonathan Singer: Well it’s also nifty because it gives this thought of confidentiality, together with keeping your piece of work life at piece of work together with your dwelling life at home; that partition that nosotros receive got to for legal reasons together with ethical reasons. It makes it bigger than simply “oh I’m sorry beloved I can’t tell y'all what happened today because, good y'all know, rules”. It’s like, no, this is what a superhero does.
[10:58]
John Vassello: And together with so of course, similar many social workers, the humility. You know when someone swoops inwards to preserve the solar daytime they don’t state “um, I’ll accept my payment now”, they state “all inwards a day’s work” , that’s simply component of who they are together with why they are at that spot together with that’s I think the humility, y'all know, the modesty sometimes of our profession that’s truly all inwards a day’s work. Of course of instruction were going to tackle social injustice, all inwards a day’s work. That’s truly invigorating together with truly exciting together with I think what’s truly drives my enthusiasm behind non alone my professional person life every bit a social worker but together with so also when I’m talking to novel students together with truly telling them why they demand to move a social worker together with non some other helping profession. This is what their lives piece of work should move every bit good because it’s bigger, it’s broader than simply going to a undertaking every day.
[10:49]
Jonathan Singer: So I desire y'all to speak almost how y'all took this concept together with you’ve turned it into actual superheroes, create folks who are listening are similar “wait a minute, existent superheroes?” So speak to me almost that.
[12:02]
John Vassello: So dorsum to that similar thought where I had this thought together with was truly proud of this PowerPoint of why social workers are superheroes, I showed it to Brian, together with and so our chair Vicki Rizzo got a coming together with her I had, y'all know, a PowerPoint, together with was going to demonstrate her the PowerPoint together with I was going to come upwards up with the thought y'all know it should move our marketing or recruitment, these are what nosotros should give out. So I came upwards with a yoke of…[crosstalk]
[12:23]:
Jonathan Singer when y'all state give out, what do y'all mean?
[12:24]
John Vassello: Oh, lilliputian swag items, lilliputian stress reliever, lilliputian squeeze-y things. So nosotros were able to honour a few sorts of stock superheroes. That inwards of itself is fine, stock superheroes lilliputian stress relievers that are shaped similar superheroes is fine, but I think what truly was the exciting component was non the fact that they were these lilliputian cute superheroes, but the fact that they had these superhero social piece of work names. So the starting fourth dimension i was, his hollo was The Reframer. Secret identity Norm Alise, his practise focus was families. The adjacent i was The Clarifier together with her undercover identity is Emma Pathy. And so, if y'all haven’t caught on already inwards skillful superhero shape they receive got really puny names together with that’s some other sort of pleasance together with joy of mine is bad puns. Students that know me know that they tin laid to curlicue their eyes several times inwards that class. So Emma Pathy is The Clarifier together with her practise focus is individuals together with and so on the adjacent slide I receive got The Advocate, our community focus social worker. His undercover identity is M Power together with the final i of the iv that I pitched was The Tuner, together with he is our ethicist together with our grouping worker together with his undercover identity is Ed Thicks. I thought for a 2d after I sent out these puny names together with I had these pictures upwards together with I had y'all know similar a truly fossil oil draft of a trading card, I thought Vicki my boss was going to express joy me out of her piece of work proverb okay that’s cute, let’s acquire to existent work. Instead the reaction was yes, nosotros demand to do this together with nosotros demand to accept a adventure nosotros demand to truly encompass this idea. She loved the thought together with nosotros were able to run with that. One of the problems though with the initial shape is that nosotros truly wanted a woman soul superhero of color to truly circular upwards the grouping together with truly Pb the social jurist league. So nosotros couldn’t honour whatever society who had i together with that seemed to move a occupation inwards comic civilisation together with a occupation inwards movie, popular culture. We wanted somebody that looked similar the profession. We wanted to stand upwards for a lot of unlike groups together with so nosotros worked with a society to custom create the alter agent together with she was the leader of our social jurist league together with her practise focus is organizations together with her undercover identity is Lee Dership. Our students when nosotros unveiled the starting fourth dimension 4 or five they truly loved the idea, y'all know nosotros had lilliputian corresponding trading cards with sort of superpowers together with truly getting them excited almost the thought of social workers every bit superheroes together with these are social jurist league members. And so unlike members of the social jurist league speak to the unlike areas y'all know of practice, together with for our students at to the lowest degree it was I truly desire to move a grouping worker, I truly desire Ed Thicks, y'all know, the tuner. I receive got a yoke of students who utilization him to toss around inwards a grouping of kids, together with that’s the talking stick. You know, but that’s Ed, the grouping worker, they all know. So moving frontward it was nifty with our students, our faculty loved them, but nosotros were truly wondering what the answer would move at the Counsel of Social Work Education. All of the other schools of social piece of work hither at this large conference, how are the other schools going to react. The strategy sort of was, nosotros receive got five superheroes. This is the starting fourth dimension year. How are nosotros perchance going to give them out if people going to come upwards up together with state I desire this one, this one, similar a recruitment event, together with I said no what nosotros demand to do is similar they do at a comic demonstrate or what they do on dark Friday. You give out surely ones at surely times inwards the early on days I simply had the mitt written slice of newspaper with a unlike times on them together with people took pictures together with lay them inwards their phone. We were on twitter a lilliputian bit, using conference hashtag to acquire the give-and-take out a lilliputian flake together with and so the starting fourth dimension nighttime nosotros gave out the alter agent y'all know the Pb off the social jurist league y'all know at the conference. And together with so the encompass that nosotros felt from everybody there, these are the folks that receive got been practicing social piece of work for many, many years, people that receive got been faculty, other places around the dry ground they simply loved the fact that the alter agent was the leader of the social jurist league this was somebody who embodied a lot of unlike substance values of our profession together with truly spoke to them inwards a unlike way together with they looked at us together with said “are y'all going to give away other superheroes?” together with nosotros said “yes, truly through the whole conference” together with so they learned the unlike times together with they learned the unlike opportunities that they could acquire together with surely plenty yesteryear the goal of the conference nosotros had similar a hardcore grouping of folks who were at our booth y'all know, creating some buzz y'all know together with simply telling us how much they love how much this superheroes speak to them together with truly the answer has been simply incredible that starting fourth dimension twelvemonth together with that sort of propelled us to move along the crusade into the adjacent twelvemonth together with so nosotros added healthcare social worker together with a service domestic dog whose hollo is Bingo. The healthcare social worker, her undercover identity is Gerry Atritian together with and so nosotros typically give away the novel superhero the starting fourth dimension nighttime of the conference together with and so nosotros receive got them available to our students every bit good nosotros unveil them though together with so at that spot is ordinarily lot of buzz on our Facebook page together with twitter accounts y'all know, who is going to move the novel superhero together with we’re truly sort of placidity almost that. And together with so the newest one, which we’re extremely excited about, together with it seems like, I also piece of work inwards the plain piece of work so y'all know nosotros couldn’t receive got a programme without our plain teacher so that should move our adjacent superhero. When Brian together with I were at the conference final year, he sort of drew this fossil oil sketch of what the adjacent superhero should hold off similar together with truly my girl sort of took that together with made it into colorful hold off y'all know sort of drew upwards the sketch of what the plain teacher should hold off similar nosotros gave it to that same society together with and so they created y'all know the plain instructor. And of course, her undercover identity is Sue Pervision [Jonathan laughing] together with all of her superpowers rides around working with students like, y'all know, for many plain instructors the powerfulness to honour i threescore minutes a calendar week to run across with their pupil is inwards fact a superpower because they are juggling so many unlike tasks. And together with so this twelvemonth y'all know, what nosotros also wanted to add together on the dorsum of the trading cards is unlike competency so think dorsum to the 90s when marvel trading cards y'all would larn a fun fact almost them at the bottom but together with so y'all would also reckon their abilities line together with y'all know good all of our superheroes are super rigid so nosotros don’t demand to receive got that inwards at that spot but nosotros also sort of took the competencies together with lay them into their points so no i of them is perfect score across all of them receive got varying so they demand the whole squad to create a company together with well-rounded group
[19:06]
Jonathan Singer together with yesteryear the competencies you’re referring to the Council on Social Work Education, educational competencies that all social piece of work students are measured against inwards terms of their knowledge, together with skills, practice, behaviors, values, all that sort of stuff, together with so y'all receive got those on the dorsum of the card
[19:22]
John Vassello: yeah together with a lilliputian sort of graph so our community social worker is going to move the Em Power the advocate he’s going to receive got the higher score inwards terms of engaging with policy together with unlike type of practise where Emma Pathy who is our clinical social worker private focused social worker she’s going to receive got a higher score when it comes to assessing together with evaluating. So this sort of well-rounded squad reflects the areas of social workers practise it truly helps to sort of demonstrate non alone prospective students but also those who’ve been inwards the plain for such a long fourth dimension y'all know these are unlike ways to embody those professional person competencies together with things. Really exciting
[20:03]
Jonathan Singer: I’ve been coming to APM regularly since 2005 I receive got never seen similar a 100 people descent on a unmarried tabular array at the same fourth dimension together with move so excited almost getting a lilliputian chachki lilliputian matter to convey dwelling together with it’s non simply because the latest together with greatest technology scientific discipline it’s non a selfie stick, it’s non a fidget spinner, it’s a slice of foam correct that could move used every bit a stress ball but truly it embodies so much to a greater extent than together with I think that’s i of the beautiful things that y'all receive got created together with what Binghamton has done is non alone y'all created this feel of the superhero mythology for social piece of work but inwards the conference itself you’ve created a buzz around visiting the booth together with people speak almost the superheroes. I receive got my superheroes on my desk at piece of work together with I know that at that spot are deans together with directors together with heads of programs that also receive got the superheroes on their desks together with so your thought has crossed the dry ground together with is in all probability international, which I think is a existent will to what y'all tapped into together with y'all made tangible together with so I think that’s truly impressive
[21:23]
John Vassello: y'all know for me, I mean, together with I know a lot of my friends, lot of our students are large into comic books they move to the comic con diverse cons around the dry ground together with so it almost seems similar how come upwards somebody didn’t come upwards up with this thought sooner . How come upwards nobody came upwards with these ideas together with characters or the idea? Like, for me it was sort of an thought that made feel it’s similar how come upwards nobody came upwards with this earlier y'all know, together with we’ve been around with this almost a hundred years or so every bit a formalized profession so together with receive got y'all know so many superheroes so were pushing 75-80 years for Batman together with Superman some of the oldest ones together with fifty-fifty earlier that y'all know we’ve had this mythology of diverse unlike heroes coming to assist together with save together with that’s truly the thought y'all know a lot of ways y'all know social workers are a professionalized grouping of heroes y'all know together with of course, keeping the humility y'all know it’s non almost us taking the credit it’s almost truly putting the credit dorsum on the customer y'all know truly making it it’s their credit together with were beingness able to relish together with beingness satisfied with them beingness the customer beingness able to relish that success.
[22:32]
Jonathan Singer: I think the thought of social workers every bit superheroes has been around for a while, but I think what y'all did together with what Binghamton did is it took it from beingness simply a matter that nosotros state correct social workers receive got superpower. Like I’ve heard people state that for years, but y'all truly made it something together with and so y'all expanded it. And I think this is something for folks to simply maintain inwards hear every bit you’re going through your solar daytime every bit y'all are social worker, you’re going to receive got these brainstorms together with at that spot is value inwards pursuing them together with at that spot is value inwards proverb maybe somebody else thinks this is of import forthwith inwards the worlds of occupation organisation together with marketing that is the way people think. People think if it’s non out at that spot together with I think of it somebody else volition move interested inwards it In social piece of work I think for the most component it’s similar good if I’m thinking that together with it’s non out at that spot it’s in all probability because I haven’t looked or maybe it’s simply non that of import correct because we’re are so constantly putting out fires together with were dealing with similar what goes on inwards the moment. So I love the fact that y'all created this superhero mythology together with y'all truly receive got these tangible superheroes it’s also nifty that people tin acquire them at the conference. Now tin y'all tell the listener how they tin acquire their ain superheroes if they’re non lucky plenty to attend CSWE conference.
[23:52]
John Vassello: So nosotros actually, because at that spot was such a huge response, y'all know, nosotros typically come upwards downwards with 2200 or so together with nosotros move out with none, together with people come upwards multiple fourth dimension y'all acquire to run across a lot of novel friends that’s exciting
[24:05]
Jonathan Singer: together with that’s how nosotros met
[24:06]
John Vassello: Right, right. People come upwards to the booth together with people come upwards to state hullo together with its funny how folks ranging from the hold off staff from the exhibit hall together with all many deans together with directors across the really nationally internationally known programs desire them together with are unified yesteryear the same experience. But for those folks that can’t brand it, nosotros had a lot of answer a lot of emails I talked to i time to a greater extent than the folks inwards our faculty together with specially Vicki together with Brian together with they said y'all know nosotros could create a social piece of work superhero scholarship at our academy together with do goodness some MSW students inwards the way. That would move what the superheroes would want, right? So were going to brand coin off of them nosotros mightiness every bit good lay it to something really beneficial to our students together with helpful. So nosotros endeavour to maintain them every bit reasonably priced every bit possible y'all know they’re similar $10 each together with $50 for the whole laid which is all seven which is exciting which comes with trading cards. So that folks tin move to continuinged@binghamton.edu if they would desire to monastic enjoin together with at the top of the page it says social piece of work superheroes or they could accomplish out to me at jvassell@Binghamton.edu I love when people accomplish out to me via electronic mail or they receive got pictures if they’ve gotten a superhero together with they receive got a painting of they’re sitting on a desk or if they’re using inwards a classroom or a group, every bit long every bit at that spot is no clients, of course of instruction for confidentiality, but wherever those superheroes institute a novel dwelling nosotros love to reckon where they move it’s so exciting for us I experience similar inwards a lot of ways similar a proud bring upwards y'all know when my kids receive got gone out into the globe together with or something similar that. You know some days tin move worse than others so it’s a fun reminder that nosotros are resilient create they’re stress ball they’re really resilient, were resilient, were also nosotros receive got a feel of humour almost ourselves every bit a profession, together with and so nosotros tin inspire alter together with that’s truly the substance mission of these lilliputian cute social jurist league characters [laughs]
[26:12]
Jonathan Singer: Well John I truly appreciate y'all having the brainstorm, together with having the back upwards to motion frontward with this, I think it’s great. It’s a nifty way to create buzz at the conference together with it’s nifty that folks tin buy these together with contribute to the scholarships I think that’s amazing. And I consider y'all a superhero so give cheers y'all so much for beingness on the podcast together with talking to us today
[26:39]
John Vassello Thank y'all so much for having me I truly had a skillful time
--End—
[34:37]
Transcription generously donated by: Anastasiya Jenkins, MSW from Dallas TX
APA (6th ed) citation for this podcast:
Singer, J. B. (Producer). (2017, Oct 24). #112 - Social piece of work superheroes: Interview with John Vassello, MSW[Audio Podcast]. Social Work Podcast. Retrieved from /search?q=superheroes
[7:25]
Jonathan Singer: [crosstalk] I know, I receive got a 2002 Ford Focus
[7:27]
John Vassello: [crosstalk] Okay, no it’s a company car, it runs [laughs]And together with so y'all know, on top of that, what’s truly of import for many social workers together with I truly acquire to reckon this inwards the admissions side of things is that people come upwards to this profession because of something. Their rootage even is huge inwards the argue why they select social work. So y'all receive got some folks who are similar superman, they were born y'all know they showed upwards they receive got these powers they demand to assist others together with they knew their whole life that they needed to move a social worker. Then y'all receive got some other folks who y'all know mightiness receive got something y'all know move on to them tragically, y'all know similar batman, together with that sort of informs their life’s piece of work to assist protect others together with brand surely that nobody has to befall sort of similar experience. And together with so y'all receive got somebody who inwards a lot of ways y'all know something happens to them, similar sort of Spiderman together with they acquire flake yesteryear radioactive, good non inwards social work, in all probability not, [laughs]
[8:19]
Jonathan Singer: I think HR would desire to know if y'all got flake yesteryear a radioactive spider, yeah
[8:23]
John Vassello: yeah there’s a whole shape [crosstalk]
[8:25]
Jonathan Singer [crosstalk] [laughs] yeah there’s a whole form
[8:26]
John Vassello At to the lowest degree at our academy yeah [laughs]…
[8: 28]
Jonathan Singer [laughs] yeah nosotros receive got a whole radioactive spider shape too
[8:30]
John Vassello: together with they sort of fighting with that they struggle with that initial y'all know wanting. This is something they know that they receive got to do but they truly struggle with the thought of it, together with so I hateful fifty-fifty though I truly similar Batman, I experience similar I would autumn into category of Spiderman social worker. Somebody who was reluctant at first, to truly bring together the ranks of the profession together with and so truly I had this was the even that I was able to part with Brian y'all know who was the manager of pupil services admissions. I said I’m truly proud of this PowerPoint I showed it to my class, they truly loved it together with I desire to demonstrate it to y'all too. And he was similar wow this is nifty this should move how nosotros acquire novel social workers, a way to attract people to the profession. Not alone our program, but the profession into a truly positive frame.
[9:17]
Jonathan Singer: Just every bit you’re talking almost the thought that at that spot are these superpowers, at that spot are rootage stories, there’s the vehicles, y'all didn’t speak almost it, but there’s the uniforms, right. Certainly Batman together with wonder adult woman together with all those folks they receive got far sexier uniforms than nosotros typically hopefully article of apparel inwards our jobs, but at that spot is that same idea, so I love how y'all frame this, together with it’s beautiful that y'all brought this out of what was exciting for you, together with what y'all did. It sounds similar what y'all did was in all probability inwards component every bit a way of stress relief every bit a way of sort of coping with materials throughout your programme together with I imagine afterward this um comic books looking at superheroes together with truly cool that Binghamton said this is a lilliputian off the grid together with lets move for it.
[10:02]
John Vassello: Yeah
[10:03]
Jonathan Singer: So how did that happen?
[10:04]
John Vassello: So… oh together with i other matter that I forgot to hollo is that it sort of the undercover identity, right? You know on i mitt y'all receive got the superhero that is fighting criminal offense together with doing all that but they protect their friends together with menage unit of measurement yesteryear the undercover identity so they don’t ever break that to anything. And that to me is a overnice metaphor to nifty boundaries, right? So y'all receive got your piece of work life, together with y'all receive got your personal life, together with so skillful boundaries hateful that you’re a superhero during the solar daytime together with a regular soul during all other times, it’s okay to receive got those company boundaries
[10:34]
Jonathan Singer: Well it’s also nifty because it gives this thought of confidentiality, together with keeping your piece of work life at piece of work together with your dwelling life at home; that partition that nosotros receive got to for legal reasons together with ethical reasons. It makes it bigger than simply “oh I’m sorry beloved I can’t tell y'all what happened today because, good y'all know, rules”. It’s like, no, this is what a superhero does.
[10:58]
John Vassello: And together with so of course, similar many social workers, the humility. You know when someone swoops inwards to preserve the solar daytime they don’t state “um, I’ll accept my payment now”, they state “all inwards a day’s work” , that’s simply component of who they are together with why they are at that spot together with that’s I think the humility, y'all know, the modesty sometimes of our profession that’s truly all inwards a day’s work. Of course of instruction were going to tackle social injustice, all inwards a day’s work. That’s truly invigorating together with truly exciting together with I think what’s truly drives my enthusiasm behind non alone my professional person life every bit a social worker but together with so also when I’m talking to novel students together with truly telling them why they demand to move a social worker together with non some other helping profession. This is what their lives piece of work should move every bit good because it’s bigger, it’s broader than simply going to a undertaking every day.
[10:49]
Jonathan Singer: So I desire y'all to speak almost how y'all took this concept together with you’ve turned it into actual superheroes, create folks who are listening are similar “wait a minute, existent superheroes?” So speak to me almost that.
[12:02]
John Vassello: So dorsum to that similar thought where I had this thought together with was truly proud of this PowerPoint of why social workers are superheroes, I showed it to Brian, together with and so our chair Vicki Rizzo got a coming together with her I had, y'all know, a PowerPoint, together with was going to demonstrate her the PowerPoint together with I was going to come upwards up with the thought y'all know it should move our marketing or recruitment, these are what nosotros should give out. So I came upwards with a yoke of…[crosstalk]
[12:23]:
Jonathan Singer when y'all state give out, what do y'all mean?
[12:24]
John Vassello: Oh, lilliputian swag items, lilliputian stress reliever, lilliputian squeeze-y things. So nosotros were able to honour a few sorts of stock superheroes. That inwards of itself is fine, stock superheroes lilliputian stress relievers that are shaped similar superheroes is fine, but I think what truly was the exciting component was non the fact that they were these lilliputian cute superheroes, but the fact that they had these superhero social piece of work names. So the starting fourth dimension i was, his hollo was The Reframer. Secret identity Norm Alise, his practise focus was families. The adjacent i was The Clarifier together with her undercover identity is Emma Pathy. And so, if y'all haven’t caught on already inwards skillful superhero shape they receive got really puny names together with that’s some other sort of pleasance together with joy of mine is bad puns. Students that know me know that they tin laid to curlicue their eyes several times inwards that class. So Emma Pathy is The Clarifier together with her practise focus is individuals together with and so on the adjacent slide I receive got The Advocate, our community focus social worker. His undercover identity is M Power together with the final i of the iv that I pitched was The Tuner, together with he is our ethicist together with our grouping worker together with his undercover identity is Ed Thicks. I thought for a 2d after I sent out these puny names together with I had these pictures upwards together with I had y'all know similar a truly fossil oil draft of a trading card, I thought Vicki my boss was going to express joy me out of her piece of work proverb okay that’s cute, let’s acquire to existent work. Instead the reaction was yes, nosotros demand to do this together with nosotros demand to accept a adventure nosotros demand to truly encompass this idea. She loved the thought together with nosotros were able to run with that. One of the problems though with the initial shape is that nosotros truly wanted a woman soul superhero of color to truly circular upwards the grouping together with truly Pb the social jurist league. So nosotros couldn’t honour whatever society who had i together with that seemed to move a occupation inwards comic civilisation together with a occupation inwards movie, popular culture. We wanted somebody that looked similar the profession. We wanted to stand upwards for a lot of unlike groups together with so nosotros worked with a society to custom create the alter agent together with she was the leader of our social jurist league together with her practise focus is organizations together with her undercover identity is Lee Dership. Our students when nosotros unveiled the starting fourth dimension 4 or five they truly loved the idea, y'all know nosotros had lilliputian corresponding trading cards with sort of superpowers together with truly getting them excited almost the thought of social workers every bit superheroes together with these are social jurist league members. And so unlike members of the social jurist league speak to the unlike areas y'all know of practice, together with for our students at to the lowest degree it was I truly desire to move a grouping worker, I truly desire Ed Thicks, y'all know, the tuner. I receive got a yoke of students who utilization him to toss around inwards a grouping of kids, together with that’s the talking stick. You know, but that’s Ed, the grouping worker, they all know. So moving frontward it was nifty with our students, our faculty loved them, but nosotros were truly wondering what the answer would move at the Counsel of Social Work Education. All of the other schools of social piece of work hither at this large conference, how are the other schools going to react. The strategy sort of was, nosotros receive got five superheroes. This is the starting fourth dimension year. How are nosotros perchance going to give them out if people going to come upwards up together with state I desire this one, this one, similar a recruitment event, together with I said no what nosotros demand to do is similar they do at a comic demonstrate or what they do on dark Friday. You give out surely ones at surely times inwards the early on days I simply had the mitt written slice of newspaper with a unlike times on them together with people took pictures together with lay them inwards their phone. We were on twitter a lilliputian bit, using conference hashtag to acquire the give-and-take out a lilliputian flake together with and so the starting fourth dimension nighttime nosotros gave out the alter agent y'all know the Pb off the social jurist league y'all know at the conference. And together with so the encompass that nosotros felt from everybody there, these are the folks that receive got been practicing social piece of work for many, many years, people that receive got been faculty, other places around the dry ground they simply loved the fact that the alter agent was the leader of the social jurist league this was somebody who embodied a lot of unlike substance values of our profession together with truly spoke to them inwards a unlike way together with they looked at us together with said “are y'all going to give away other superheroes?” together with nosotros said “yes, truly through the whole conference” together with so they learned the unlike times together with they learned the unlike opportunities that they could acquire together with surely plenty yesteryear the goal of the conference nosotros had similar a hardcore grouping of folks who were at our booth y'all know, creating some buzz y'all know together with simply telling us how much they love how much this superheroes speak to them together with truly the answer has been simply incredible that starting fourth dimension twelvemonth together with that sort of propelled us to move along the crusade into the adjacent twelvemonth together with so nosotros added healthcare social worker together with a service domestic dog whose hollo is Bingo. The healthcare social worker, her undercover identity is Gerry Atritian together with and so nosotros typically give away the novel superhero the starting fourth dimension nighttime of the conference together with and so nosotros receive got them available to our students every bit good nosotros unveil them though together with so at that spot is ordinarily lot of buzz on our Facebook page together with twitter accounts y'all know, who is going to move the novel superhero together with we’re truly sort of placidity almost that. And together with so the newest one, which we’re extremely excited about, together with it seems like, I also piece of work inwards the plain piece of work so y'all know nosotros couldn’t receive got a programme without our plain teacher so that should move our adjacent superhero. When Brian together with I were at the conference final year, he sort of drew this fossil oil sketch of what the adjacent superhero should hold off similar together with truly my girl sort of took that together with made it into colorful hold off y'all know sort of drew upwards the sketch of what the plain teacher should hold off similar nosotros gave it to that same society together with and so they created y'all know the plain instructor. And of course, her undercover identity is Sue Pervision [Jonathan laughing] together with all of her superpowers rides around working with students like, y'all know, for many plain instructors the powerfulness to honour i threescore minutes a calendar week to run across with their pupil is inwards fact a superpower because they are juggling so many unlike tasks. And together with so this twelvemonth y'all know, what nosotros also wanted to add together on the dorsum of the trading cards is unlike competency so think dorsum to the 90s when marvel trading cards y'all would larn a fun fact almost them at the bottom but together with so y'all would also reckon their abilities line together with y'all know good all of our superheroes are super rigid so nosotros don’t demand to receive got that inwards at that spot but nosotros also sort of took the competencies together with lay them into their points so no i of them is perfect score across all of them receive got varying so they demand the whole squad to create a company together with well-rounded group
[19:06]
Jonathan Singer together with yesteryear the competencies you’re referring to the Council on Social Work Education, educational competencies that all social piece of work students are measured against inwards terms of their knowledge, together with skills, practice, behaviors, values, all that sort of stuff, together with so y'all receive got those on the dorsum of the card
[19:22]
John Vassello: yeah together with a lilliputian sort of graph so our community social worker is going to move the Em Power the advocate he’s going to receive got the higher score inwards terms of engaging with policy together with unlike type of practise where Emma Pathy who is our clinical social worker private focused social worker she’s going to receive got a higher score when it comes to assessing together with evaluating. So this sort of well-rounded squad reflects the areas of social workers practise it truly helps to sort of demonstrate non alone prospective students but also those who’ve been inwards the plain for such a long fourth dimension y'all know these are unlike ways to embody those professional person competencies together with things. Really exciting
[20:03]
Jonathan Singer: I’ve been coming to APM regularly since 2005 I receive got never seen similar a 100 people descent on a unmarried tabular array at the same fourth dimension together with move so excited almost getting a lilliputian chachki lilliputian matter to convey dwelling together with it’s non simply because the latest together with greatest technology scientific discipline it’s non a selfie stick, it’s non a fidget spinner, it’s a slice of foam correct that could move used every bit a stress ball but truly it embodies so much to a greater extent than together with I think that’s i of the beautiful things that y'all receive got created together with what Binghamton has done is non alone y'all created this feel of the superhero mythology for social piece of work but inwards the conference itself you’ve created a buzz around visiting the booth together with people speak almost the superheroes. I receive got my superheroes on my desk at piece of work together with I know that at that spot are deans together with directors together with heads of programs that also receive got the superheroes on their desks together with so your thought has crossed the dry ground together with is in all probability international, which I think is a existent will to what y'all tapped into together with y'all made tangible together with so I think that’s truly impressive
[21:23]
John Vassello: y'all know for me, I mean, together with I know a lot of my friends, lot of our students are large into comic books they move to the comic con diverse cons around the dry ground together with so it almost seems similar how come upwards somebody didn’t come upwards up with this thought sooner . How come upwards nobody came upwards with these ideas together with characters or the idea? Like, for me it was sort of an thought that made feel it’s similar how come upwards nobody came upwards with this earlier y'all know, together with we’ve been around with this almost a hundred years or so every bit a formalized profession so together with receive got y'all know so many superheroes so were pushing 75-80 years for Batman together with Superman some of the oldest ones together with fifty-fifty earlier that y'all know we’ve had this mythology of diverse unlike heroes coming to assist together with save together with that’s truly the thought y'all know a lot of ways y'all know social workers are a professionalized grouping of heroes y'all know together with of course, keeping the humility y'all know it’s non almost us taking the credit it’s almost truly putting the credit dorsum on the customer y'all know truly making it it’s their credit together with were beingness able to relish together with beingness satisfied with them beingness the customer beingness able to relish that success.
[22:32]
Jonathan Singer: I think the thought of social workers every bit superheroes has been around for a while, but I think what y'all did together with what Binghamton did is it took it from beingness simply a matter that nosotros state correct social workers receive got superpower. Like I’ve heard people state that for years, but y'all truly made it something together with and so y'all expanded it. And I think this is something for folks to simply maintain inwards hear every bit you’re going through your solar daytime every bit y'all are social worker, you’re going to receive got these brainstorms together with at that spot is value inwards pursuing them together with at that spot is value inwards proverb maybe somebody else thinks this is of import forthwith inwards the worlds of occupation organisation together with marketing that is the way people think. People think if it’s non out at that spot together with I think of it somebody else volition move interested inwards it In social piece of work I think for the most component it’s similar good if I’m thinking that together with it’s non out at that spot it’s in all probability because I haven’t looked or maybe it’s simply non that of import correct because we’re are so constantly putting out fires together with were dealing with similar what goes on inwards the moment. So I love the fact that y'all created this superhero mythology together with y'all truly receive got these tangible superheroes it’s also nifty that people tin acquire them at the conference. Now tin y'all tell the listener how they tin acquire their ain superheroes if they’re non lucky plenty to attend CSWE conference.
[23:52]
John Vassello: So nosotros actually, because at that spot was such a huge response, y'all know, nosotros typically come upwards downwards with 2200 or so together with nosotros move out with none, together with people come upwards multiple fourth dimension y'all acquire to run across a lot of novel friends that’s exciting
[24:05]
Jonathan Singer: together with that’s how nosotros met
[24:06]
John Vassello: Right, right. People come upwards to the booth together with people come upwards to state hullo together with its funny how folks ranging from the hold off staff from the exhibit hall together with all many deans together with directors across the really nationally internationally known programs desire them together with are unified yesteryear the same experience. But for those folks that can’t brand it, nosotros had a lot of answer a lot of emails I talked to i time to a greater extent than the folks inwards our faculty together with specially Vicki together with Brian together with they said y'all know nosotros could create a social piece of work superhero scholarship at our academy together with do goodness some MSW students inwards the way. That would move what the superheroes would want, right? So were going to brand coin off of them nosotros mightiness every bit good lay it to something really beneficial to our students together with helpful. So nosotros endeavour to maintain them every bit reasonably priced every bit possible y'all know they’re similar $10 each together with $50 for the whole laid which is all seven which is exciting which comes with trading cards. So that folks tin move to continuinged@binghamton.edu if they would desire to monastic enjoin together with at the top of the page it says social piece of work superheroes or they could accomplish out to me at jvassell@Binghamton.edu I love when people accomplish out to me via electronic mail or they receive got pictures if they’ve gotten a superhero together with they receive got a painting of they’re sitting on a desk or if they’re using inwards a classroom or a group, every bit long every bit at that spot is no clients, of course of instruction for confidentiality, but wherever those superheroes institute a novel dwelling nosotros love to reckon where they move it’s so exciting for us I experience similar inwards a lot of ways similar a proud bring upwards y'all know when my kids receive got gone out into the globe together with or something similar that. You know some days tin move worse than others so it’s a fun reminder that nosotros are resilient create they’re stress ball they’re really resilient, were resilient, were also nosotros receive got a feel of humour almost ourselves every bit a profession, together with and so nosotros tin inspire alter together with that’s truly the substance mission of these lilliputian cute social jurist league characters [laughs]
[26:12]
Jonathan Singer: Well John I truly appreciate y'all having the brainstorm, together with having the back upwards to motion frontward with this, I think it’s great. It’s a nifty way to create buzz at the conference together with it’s nifty that folks tin buy these together with contribute to the scholarships I think that’s amazing. And I consider y'all a superhero so give cheers y'all so much for beingness on the podcast together with talking to us today
[26:39]
John Vassello Thank y'all so much for having me I truly had a skillful time
--End—
[34:37]
Transcription generously donated by: Anastasiya Jenkins, MSW from Dallas TX
APA (6th ed) citation for this podcast:
Singer, J. B. (Producer). (2017, Oct 24). #112 - Social piece of work superheroes: Interview with John Vassello, MSW[Audio Podcast]. Social Work Podcast. Retrieved from /search?q=superheroes
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